Our mission

Competitive intelligence
shouldn't be a luxury.

Fortune 500 companies have entire teams tracking competitors. Ambitious scaleups have Google Alerts and hope. We're changing that.

The problem

Every week, leaders are blindsided by competitor moves.

A product leader discovers their competitor launched a feature three months ago. A CEO learns about a rival's funding round from a board member who saw it on LinkedIn. A sales team loses a deal to a competitor they didn't know existed.

Traditional competitive intelligence is broken:

  • Manual research is tedious and incomplete
  • Google Alerts are noisy and miss context
  • CI consultants cost $50,000/month
  • Enterprise tools require 6-month implementations

$50K/mo

What enterprises pay for CI consultants

$399/mo

What you pay Nira

The solution

We built the analyst that never sleeps.

Nira gives ambitious scaleups the same intelligence capabilities as Fortune 500 companies — automated, instant, and at a fraction of the cost.

Monitoring

24/7

Continuous monitoring across thousands of sources

Time to value

5 min

From signup to first competitive insight

Cost savings

99.2%

Compared to traditional CI consultants

Source types

4

News, LinkedIn, job postings, and websites

How it works

Intelligence, automated.

From setup to insights in minutes. Here's how Nira transforms competitive intelligence.

1

Add Your Competitors

Enter your competitor websites. That's it. Nira automatically discovers their social profiles, job pages, and news sources.

2

Continuous Monitoring

We scan thousands of sources 24/7 — news, social media, job postings, websites, press releases. Nothing slips through.

3

Intelligent Analysis

Our AI filters the noise and identifies what matters — pricing changes, product launches, leadership moves, strategic shifts.

4

Personalized Briefings

Get a weekly briefing synthesizing everything important — read it or listen on the go. Plus real-time alerts when something big happens.

Our values

What drives us.

The principles that guide how we build Nira and serve our customers.

Respect Your Time

You're busy building a company. We do the research so you don't have to. Every feature is designed to save you hours, not add more work.

Signal, Not Noise

More information isn't better. Better information is better. We filter aggressively so you only see what matters.

Intelligence for All

Enterprise-grade CI shouldn't require enterprise budgets. We're democratizing competitive intelligence for ambitious teams everywhere.

Trust Through Transparency

When we make a claim, we show the source. Every insight is backed by evidence. Your trust is earned, not assumed.

The team

Built by people who felt the pain.

We've been the product leaders checking competitors manually. The founders blindsided by market moves. The executives who wished they had better intel. Now we're building the tool we always wanted.

We're a small, focused team based in Stockholm.

Questions? Reach out at [email protected]

Ready to see what you've been missing?

Start your free trial today. No credit card required.